Nasty C is one artist that has been constantly on the grind with ensuring that his pockets are secured in a long term perspective through long term brand collaborations such as the well known brand deal with Puma South Africa. I mean those that know him from a fan perspective will attest to his love for video games and other technical ventures such as coding and creating things that allow not only him to be possibly free but also his fans as he embraces the love for being young and expressing your inner child through various mediums.
All those that have been keeping tab on his career will be able to vouch the slight change of direction in branding as the year has been fully about an army and this relays to his love for the video game 'Call Of Duty' and this is seen in various establishments from his Tour this year of which featured a variety of upcoming and established acts on the line up as well as International Star, Domani. He then dropped a mixtape as an appreciation gesture to his 'Army' and this was titled 'Ivyson Army Mixtape'.
This tape has brought him a variety of milestones to achieve as he got top charting singles from 'Born To Win' to 'Aye' and so many more on various playlists across the globe. With the release doing so well and being part of the projects most streamed on Audiomack, he was announced as the official Brand Collaborator for 'Call Of Duty Mobile' of which is the Mobile franchise for the well known Call Of Duty video game series.
I would like to take the time to congratulate him on this achievement as this serves as part of his passions as he plans on launching 'Gaming Stations' in his hometown where various tournaments will be hosted around Call Of Duty. This is very much commendable for an artist as not many artists venture into video gaming to this extent.
I am looking forward to seeing what the 'Zulu Man With Some Power' has in store for us during the course of the year.
You can check out the official announcement below:
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