@martellcognacsa Celebrates Creatives Through Bottle Customisation #BeCurious

Martell Cognac launched their latest cognac expression, VS Single Distillery, last October and this year they've decided to take their brand mantra to the next level by celebrating influential people who embody curiosity in the creative space. We first spotted Reason geeking out over his designer package which sports a dope drawing of himself done by Greiispaces on the exterior casing of the bottle before he spotted his name engraved on the side of the bottle as well. I'd be happy too!

When we looked deeper, we learned that Martell Cognac SA was going around dropping off these customised bottles of VS Single Distillery to more people in the entertainment space. The homie Slikour got one one too, as well as DJ Sphe and Naves and DJ pH (in the hip hop fraternity). Following the brand's Instagram stories, it's so fun watching the reactions of everyone when they look at their drawing on the casing and also spot their names on the bottle. A dope gesture by Martell. Now we want to know two things, make it three actually. 1) Are these people going to drink these bottles? Lord knows I wouldn't. I'd frame it for my last few days on earth... 2) Will these be available for sale to the public at some point? 3) Who else is getting a custom bottle? I guess we'll find out as the story unfolds. You know what they say about curiosity.