Spotify launched its annual report, Loud & Clear, to increase transparency in the music industry by sharing data on Spotify’s royalty payments and breaking down the global streaming economy, the players, and the process. For the second year, Spotify is releasing data on earnings specifically for South African artists on the platform.
These are the key figures from Spotify’s 2024 Loud & Clear Report on the South African music industry:
“South African artists’ streaming revenues on Spotify keep growing every year, a true testament of their immense talent. It’s a privilege to continue supporting them, in keeping with our vision of ensuring all professional artists can make a living off their art,” says Jocelyne Muhutu-Remy, Spotify’s SSA Managing Director.
Amapiano is the most popular
Amapiano is South Africa’s biggest musical export. Spotify’s on-platform data shows that the genre is not slowing down anytime soon:
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