Humanz Collaborates With Riky Rick Foundation For Networking & Fundraising Initiative

Humanz, the leading influencer marketing platform for creators and brands, proudly reveals an exclusive and eagerly awaited networking event and fundraiser in collaboration with the Riky Rick Foundation, hosted by Pearl Thusi. 

The event aims to spotlight the importance of mental health in the influencer marketing space while providing next-generation tools and networking opportunities for influencers.

In collaboration with the newly formed Riky Rick Foundation, Humanz is thrilled to announce a significant initiative. Partnering with renowned artist Samurai Farai, Humanz has crafted alimited edition of sneakers exclusively for auction at the event. 

Guests attending the event will have the opportunity to bid in person, while an announcement will also be made for individuals not present to bid online. 100% of the proceeds from the auction will be directed towards supporting the Riky Rick Foundation in its vital mission.

"As one of the large players in influencer marketing, Humanz recognizes the importance of drawing attention to the issue of mental health in our industry," said Pierre Cassuto, CMO of Humanz. "This partnership with the Riky Rick Foundation underscores our commitment to giving creators the platforms and resources they need for long-term success, while prioritizing their mental well-being."

The mission of this initiative is twofold: to raise awareness about mental health issues within the influencer marketing community and to provide tangible support through fundraising efforts.

By fostering a culture of collaboration, support and long-term win-win relationships with brands, Humanz aims to empower creators with the tools and knowledge necessary to build sustainable careers and not compromise their mental health.

Just short of a year since the Foundations launch, we are so thrilled and grateful for the support Humanz & Samurai Farai has shown us this generous and creatively inspired initiative. It truly speaks to the ethos of the Riky Rick Foundation for the Promotion of Artivism which is inspired by the arts and its catalyzing effects on mental well-being. This will go a long way in our efforts to solve for the mental wellness question through Artivis said Bianca Naidoo. Partner of the late Riky Rick and stakeholder at the Riky Rick Foundation.

For creators who work independently, having access to the right tools and platforms is essential for maintaining their well-being. Through initiatives like these, Humanz strives to put the human element back into influencer marketing, ensuring that creators feel supported and valued in their work.

The exclusive networking event, in partnership with the Riky Rick Foundation, promises to be a transformative experience for influencers and brands alike. The event will take place in both Cape Town on February 28th and Johannesburg on March 6th.

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