@iam_Tribal - Going In

We are here for the brilliant portrayal of self love that is Tribal's brand new visual for his current single Going In. The visual is the story of a pep talk come to life through his dual character play.

We see Tribal from different sides of the coin; a beat down - possibly an addict of sort - version, as well as a more dapper version that coaxes the other him to follow to some mysterious place of discovery. I must admit, following the "better" version of Tribal builds such a huge suspense on your end as you anticipate the destination for these two characters. We love how we're not only treated to a single version at a time on screen as later on both versions appear on screen together, which is excellent filmmaking in a music video if you ask me. Tribal arrives to a mic where he encourages his lesser self to step towards to live his best life and once he does that, they unite like the makings of a fortune cookie tale where spirit meets body. I love the ending where both versions of himself become the best combination of stardom. Not only is this visual a depiction of his own triumph into the person he is today, it's also a message to whomever is watching to always pull themselves out of their struggles to meet their best selves on the other side. We love it!